Ally’s background as an educator, student advisor and school administrator make her a natural qualitative researcher as she listens to Marketry’s clients tell their stories. She creates a warm, engaging environment, whether meeting with individuals or in a focus group, so participants are at ease sharing their thoughts and beliefs while uncovering important details for clients. Ally has a BA in both International Relations and Spanish from Randolph-Macon Woman’s College and a Masters in Secondary Education from UAB.

Affiliations & Training:

• Qualitative Research Consultants Association (QRCA)
• RIVA Moderator Training